How to Set and Meet Goals for your Speaking Business
Introduction There’s no simple method for how to set and meet goals for your speaking business. It’s a multi-faceted challenge that requires a lot of upfront work when you launch your speaking career and consistent effort for years to come. Today we’re getting real about the step-by-step of setting and meeting goals. (We’ve previously published […]
How to Create a Vision for your Speaking Business
Introduction Last week, we walked you through how to write a mission statement for your speaking business. So it’s no surprise that today we’re covering how to create a vision for your speaking business. Beginner speakers struggling to get their business off the ground often don’t realize a well-crafted vision is the missing link in […]
The Difference between Mission and Vision (for speakers)
Introduction If you’ve just decided to start a speaking business, you have a lot of ducks to get in a row. We recommend a simple 5-step process to speaking success: our SPEAK framework that informs all our coaching programs. But like with any entrepreneurial venture, there are a few other important steps that have to […]
Why speaking is a great side hustle for moms
Introduction Finding a realistic job that offers flexibility to mothers is no easy task. For a while during COVID, remote work opened up new arrangements of balancing childcare with earning an income. But now, many industries are requiring a return to the office. Between the newfound independence of working from home and skyrocketing costs of […]
How to Make Money as a Faith-Based Speaker
Introduction Many successful speakers started their speaking career in Christian ministry. (Our very own founder Grant Baldwin was a youth pastor!) Other speakers start out in other fields and later turn their talents toward church audiences once they have built their platform. Beyond that, many speakers want to speak in the faith-based space, but worry […]
What is ESG? (And how does it Impact the Speaking Industry?)
Introduction ESG issues are hot topics these days. And if you’re thinking “ESG? What is ESG? That wasn’t in The Successful Speaker…” keep reading, we’ve got answers. As an aspiring or established speaker, you have undoubtedly encountered ESG topics at conferences or during market research. But we all do with fancy acronyms, you might smile […]
Why Speaking is the Best Second Career
Introduction The idea of switching careers after a decade or more in one field is by no means a new one. As new industries enter the arena and the economy causes others to wane, you might be thinking about it yourself. If commencing a second career in the near or distant future is on your […]
8 Objections to Starting a Speaking Business–And Why You Shouldn’t Let Them Stop you
Introduction Here at The Speaker Lab, we have taught many aspiring speakers how to launch a speaking business and scale it into a successful and sustainable brand. Streamlining the process of getting booked and paid to speak is a huge part of our mission. Many people come to us already excited about becoming motivational speakers. We […]
9 speaking industry trends to watch in 2023.
9 Speaking Industry Trends to Watch in 2023. Each new year brings new challenges and opportunities for speakers. We’re already a couple months into 2023 and things are changing fast. While the outlook for many industries might seem bleak from an economic perspective, there is a lot to get excited about and a lot to […]
The Benefits of Being a Member of a Professional Speaking Organization
Introduction Speaking can be a lonely job. As you travel solo and speak for a new audience every time, the need for community is often pressing. Community also makes a big difference to your business through networking, mentorship, education, and solidarity. What’s one stable and reliable avenue for finding these things? By joining a professional […]