Despite starting my speaking career with no audience, no following, and no network, I’ve earned over $2+ million from 500+ paid engagements all over the world. I’ve done everything from closed-door workshops to keynotes in front of 13,000 people. And I did all of that without using traditional booking agents or speaker bureaus.
Do you have a message you want to get out into the world? Have you ever dreamed of speaking for a living? Is there something you have to say but just aren’t sure what to do next? The Successful Speaker is a proven, easy-to-follow guide helping you do just that through our SPEAK Framework™, or the “business” side of speaking.
Get paid to share a message they’re passionate about all over the world
Transition from 9-to-5 work to a career that gives them the freedom and flexibility they crave
Supplement their existing business with paid speaking engagements
Motivation/Leadership
Corporations, Associations and Government
Helping women reconnect with the lives they were meant to live
Faith-Based Associations and Organizations
Entrepreneurship / Sales Training
Corporations and Associations
Whether you’re just getting started or have been speaking for years, zeroing in on the right problem to solve for the right audience and industry will make a dramatic difference in how much (and how frequently) you’re paid to speak.
The lessons and resources in this chapter will prevent you from spending years fighting an impossible battle trying to get booked for topics that don’t have an existing (or paying) market.
It’s obvious that delivering an outstanding talk can go a long way in getting you more paid opportunities. But how do you actually create one?
What specific actions can you take to fine-tune an existing presentation that’s “pretty good” and transform it into something unforgettable?
The lessons in this chapter are dedicated to showing you how to create keynotes, workshops, and seminars that will captivate your audience and inspire event organizers to give you referrals and repeat bookings.
You do NOT have to be the world’s leading expert in your field in order to get paid to speak.
You do, however, need to demonstrate some level of expertise. And as long as you know enough about your topic to deliver presentations that engage your audience, trust me—you have more than enough expertise.
But none of that will matter if you don’t know how to properly communicate your expertise to decision makers. And the two biggest pieces you need in order to do that are a rock-solid website and a compelling demo video. The lessons in this chapter show you exactly how to create both (or improve your existing ones).
If you’re like most speakers, this is the part that feels the murkiest to you—finding the best paid opportunities and taking concrete steps to actually book them.
Even seasoned speakers who feel 100% confident and comfortable on stage often feel at a loss when it comes to reaching out and winning over decision makers. You don’t want to say the wrong thing. You don’t want to come off overly salesy. And to top it off, you don’t even know where to look.
That’s why we made this the most in-depth chapter in the book. Because so often the only reason speakers don’t feel confident in their ability to land more paid gigs is because they simply lack the right information.
Learning how to consistently booked paid gigs is one thing…but how do you build a healthy, thriving business around yourself as a speaker once momentum starts to grow?
Whether you want to speak full time or on the side, understanding how to scale as your success increases will help you build a sustainable revenue engine without getting overwhelmed or burned out. From business models to taxes and cash flow, this chapter walks you through all the details that make the difference between hobbyists and professional speakers.
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