Episode #407

Why You Need Vision and Strategy as a Speaker

With The Speaker Lab Coaches

Have you ever wondered what it would be like to sit down with some of our coaches and take a deep dive into some of the hottest topics for speakers? Wonder no more! Our Coaches Corner series gives you actionable advice and practical insights from our coaches that you can use right now to grow your speaking business.

On Episode 406, Maryalice Goldsmith and Nanette Hitchcock took a deep dive into finding your why and how that step is the key to finding success in your speaking business. This week, Maryalice and Nanette are back to take a closer look at the vision and strategy needed to make a successful speaking business.

Your message alone will not lead to sustainable success — your entire business has to be aligned with your overall vision and strategy if you want to succeed as a speaker. You may be surprised to find out that strategy can change, but the destination may remain the same. It takes intentionality, prioritization, and a vision to bring your business to life and support your why.

Maryalice and Nanette are digging deep and will remind you why it takes a gentle balance of hustle and flow to build your business.

Here’s what you’ll learn from this episode:

  • How your vision fuels the why
  • Why strategy can adjust, but a vision needs alignment
  • How to set your goals and establish your vision
  • Why you need strategy to execute your vision
  • The value of the coaching process
  • Clarifying the transformation for your audience
  • And much more!

Want to know exactly how to find and book more paid speaking gigs?

Download our 18-page guide to the 6 proven steps you can use to book more paid speaking gigs in 2024!

About The Speaker Lab Coaches

Episode Resources

Share This Episode 

Facebook
Twitter
LinkedIn
Pinterest
Email
Reddit

Explore Recent Episodes

#549: How to Find Your Niche and Your Voice with Jason Raitz
“Client communication just doesn’t cut it anymore. In 2025 we have so many generations working together, we want to rush right to the product, but we have to learn how to use these people first communication...
#548: The #1 Skill You Need to Build a 6-Figure Speaking Business with Clinton Young
“Ultimately, you don’t need to have any certification. You need to have some level of experience where you can speak authentically and congruent. It’s gotta be congruent with how you feel about your knowledge.”...
#547: How to Transform Your Passion Into a Speaking Career with Amy Burton
“When we’re intentional about pursuing our dreams, that’s when we can see things more clearly. Because most of the time we get so busy in the everyday that we don’t take time for those things. And those...