Episode #116

How to Use Social Media to Land Speaking Gigs

With Brian Fanzo

Speakers often come from diverse backgrounds, and today’s guest is no exception! Brian Fanzo began his career in Computer Science working for the United States Department of Defense on issues like cybersecurity.

Today he is a change evangelist who helps people embrace change in their businesses and grow their presence in the process. And it’s something he’s been widely recognized for: in 2014, The Economist named him one of the Top 25 Social Business Leaders of The Future. He’s also spoken in 11 countries at over 50 events.

On this episode of The Speaker Lab, Brian shares the light bulb moment that led to his leap into entrepreneurship a few years ago, what social media platforms you should be using to grow your speaking career and his reverse engineering that creates more speaking gigs for himself. You’re going to learn all of that and so much more on the 116th edition of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:

  • How Brian landed his first speaking gig ever – at The Pentagon.
  • When did he make the shift to being an evangelist for his own brand?
  • How to create your own path while still following in the footsteps of your role models.
  • How do we truly stand out in any marketplace?
  • How he’s using online video to advance his speaking career, and how you can too.
  • Why you should think like a fan, and what that means according to Brian.
  • What percentage of internet traffic will be video in 2020?
  • How does he make sure his social media content is seen by decision-makers?
  • And so much more!

Want to know exactly how to find and book more paid speaking gigs?

Download our 18-page guide to the 6 proven steps you can use to book more paid speaking gigs in 2024!

About Brian Fanzo

Episode Resources

Share This Episode 

Facebook
Twitter
LinkedIn
Pinterest
Email
Reddit

Explore Recent Episodes

#549: How to Find Your Niche and Your Voice with Jason Raitz
“Client communication just doesn’t cut it anymore. In 2025 we have so many generations working together, we want to rush right to the product, but we have to learn how to use these people first communication...
#548: The #1 Skill You Need to Build a 6-Figure Speaking Business with Clinton Young
“Ultimately, you don’t need to have any certification. You need to have some level of experience where you can speak authentically and congruent. It’s gotta be congruent with how you feel about your knowledge.”...
#547: How to Transform Your Passion Into a Speaking Career with Amy Burton
“When we’re intentional about pursuing our dreams, that’s when we can see things more clearly. Because most of the time we get so busy in the everyday that we don’t take time for those things. And those...