Episode #70

How to Create Your Online Course

With Joseph Michael

If you’ve considered creating your own online course but never pulled the trigger because it seemed too complicated then episode 70 is just what the doctor ordered! My friend and fellow mastermind member, Joseph Michael, is here to give us the inside secrets.

Joseph was a pretty typical 9 to 5 guy until he noticed a pain point in the marketplace: Scrivener. Scrivener is a powerful writing software that most users initially found confusing and hard to use. Seeing so many struggles to implement the software he understood, Joseph created an online course and the rest is history.

On today’s show, he joins us to share that history, his process of creating that course, how he helps others discover and promote courses for their audiences, and how to build a side income from online courses or a full-fledged business. Dig in with us on this episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW

  • What makes a good online course, in terms of content?
  • Why do most people take a course?
  • What pieces should go into your online course?
  • Why it’s important to know what your course’s audience needs.
  • What steps should you take to create the course once you have your topic?
  • How much content should you include in your course?
  • The simplest way to create a video course, even if you aren’t tech savvy.
  • How to create sales of your course, even if you don’t have an email list.
  • And much, much more.

Want to know exactly how to find and book more paid speaking gigs?

Download our 18-page guide to the 6 proven steps you can use to book more paid speaking gigs in 2024!

About Joseph Michael

Episode Resources

Share This Episode 

Facebook
Twitter
LinkedIn
Pinterest
Email
Reddit

Explore Recent Episodes

#562: Using AI as a Thought Partner for Speaking with Geoff Woods
“The mistake I’m seeing a lot of companies make is they’re racing to shove it into a product where they’re trying to drive costs down before the leaders making the call have become AI-driven leaders.”...
#561: Live Coaching with Erick Rheam: Turning Conference Connections Into Booked Gigs
“The act of you and I exchanging contact information raises the standard that there is going to be a follow up…You want to make that connection and set the expectation right then and there.” Ever left...
#560: Pursuing Consulting and Speaking Career Dreams with Tania Will Jeppesen
“I know there’s a lot of benefits to automation, but when it came to [outreach], I felt it was very important for me to send personalized emails to each person in my network to tell them what...