Episode #245

What Event Planners Look For in a Speaker

With Josh McGhee

What event planners look for in a speaker may seem like a mystery, but today’s guest is going to reveal all the secrets!

Josh McGhee is an event planner who books professional speakers with fees ranging from a few thousand dollars up to $40,000.

Today he’ll tell us how he and his team choose those speakers, including the one thing they all must have or he won’t book them, and what you can do to be a better partner with your clients and grow your referrals.

Join us for those great insights from the other side of the table on the 245th episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:

  • How many speakers does his organization hire annually?
  • What are the three tiers of speaker fees in their non-profit?
  • How can you be pro-active without being irritating?
  • What specific details in your videos are important to event planners?
  • Why does he talk with the potential speaker before hiring them?
  • What role does post-event communication play in your referability?
  • How does his organization determine if a speaker provided their value?
  • How partnerships and sponsorships can work to cover your speaking fees.
  • And so much more!

Want to know exactly how to find and book more paid speaking gigs?

Download our 18-page guide to the 6 proven steps you can use to book more paid speaking gigs in 2024!

About Josh McGhee

Episode Resources

Share This Episode 

Facebook
Twitter
LinkedIn
Pinterest
Email
Reddit

Explore Recent Episodes

#551: Building a Speaking Career That Works for You with Brittany Hodak
“What does it feel like to be a customer of your business? How are you treating your customers? How are you making them want to not just come back, but tell their friends?” Brittany Hodak’s story reminds...
#550: Turning Adversity Into Impact with Tiran Jackson
“One thing that will make you better suited towards being able to deal with that is if you have a resilient mindset to know that whatever you’re going through, what is the lesson I’m going to get out of...
#549: How to Find Your Niche and Your Voice with Jason Raitz
“Client communication just doesn’t cut it anymore. In 2025 we have so many generations working together, we want to rush right to the product, but we have to learn how to use these people first communication...