Episode #245

What Event Planners Look For in a Speaker

With Josh McGhee

What event planners look for in a speaker may seem like a mystery, but today’s guest is going to reveal all the secrets!

Josh McGhee is an event planner who books professional speakers with fees ranging from a few thousand dollars up to $40,000.

Today he’ll tell us how he and his team choose those speakers, including the one thing they all must have or he won’t book them, and what you can do to be a better partner with your clients and grow your referrals.

Join us for those great insights from the other side of the table on the 245th episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW:

  • How many speakers does his organization hire annually?
  • What are the three tiers of speaker fees in their non-profit?
  • How can you be pro-active without being irritating?
  • What specific details in your videos are important to event planners?
  • Why does he talk with the potential speaker before hiring them?
  • What role does post-event communication play in your referability?
  • How does his organization determine if a speaker provided their value?
  • How partnerships and sponsorships can work to cover your speaking fees.
  • And so much more!

Want to know exactly how to find and book more paid speaking gigs?

Download our 18-page guide to the 6 proven steps you can use to book more paid speaking gigs in 2024!

About Josh McGhee

Episode Resources

Share This Episode 

Facebook
Twitter
LinkedIn
Pinterest
Email
Reddit

Explore Recent Episodes

#568: Crafting Talks That Audiences Remember with Donald Miller
“I have a friend who used to call it putting the cookies on a lower shelf. And you want to say to the audience things that they can absolutely understand and they can take action on and that are not confusing.”...
#567: Mastering Speaking Logistics with Advance Agent Lori Kennedy
“When speakers communicate directly with the clients and leave me out of the communication, it can get fuzzy. And there have been times when that’s happened and logistical details have not occurred and...
#566: Self Awareness and Forming Lasting Relationships in Speaking with Brad Lomenick
“Content is still important, but content is much more of a commodity. So the premise has to be that we’ve got to create something…It has to include conversation, it has to include community, it has to...