Episode #529

How to Find What Makes You Different

With Jesse Cole

People get excited about different. How can you be explained & summed up in one sentence? How can you be the only in your industry?

Finding what makes you unique in this industry is no easy journey, but our guest this week knows all too well why being different is your greatest asset. Jesse Cole is the proud owner of the Savannah Bananas, an exhibition baseball team that ESPN called “the greatest show in sports.”

Jesse is best known for his iconic yellow suit and the fun he brings across the world with the Bananas, but beyond that, he’s a well known and highly sought after speaker. Jesse is here to share how he found success in his life and career simply by being his genuine self — and how you can do the same.

Jesse also talks about how to approach branding, marketing, and promoting yourself — and why sometimes you just have to put yourself out there. You might fail, but the only way to succeed is just to keep swinging for the fences. This is a fascinating episode with tons of solid advice for speakers at every stage of their career — don’t miss this one!

You’ll learn:

  • How to appreciate & embrace what makes you distinct
  • Why empathy should be one of your biggest tools
  • The value of genuine entertainment
  • Why trial and error is beneficial to your brand
  • How small bets start everything
  • And so much more!

If I can share, and hopefully inspire people, that gives me a ton of energy

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About Jesse Cole

Jesse Cole, also known as “the guy in the yellow tuxedo” is the founder of Fans First Entertainment and the owner of the world-famous Savannah Bananas as well as the Party Animals and Firefighters.

With the mantra “Fans First. Entertain Always”, the Bananas are on a mission to Make Baseball Fun by creating the Greatest Show in Sports. The team has sold out every game since their inaugural season in Savannah and has since grown a ticket waitlist of more than 2 million fans from all over the world.

With more than 15 million social media followers and features on such outlets as The Today Show, CBS Sunday Morning, HBO Real Sports and Access Hollywood in addition to Bananaland, a five-part documentary original series on ESPN+, the Savannah Bananas are just getting started.

Jesse is the proud inventor of the fastest and most entertaining game of baseball, Banana Ball. Banana Ball puts a fun twist on traditional baseball with new rules featuring a two-hour time limit, no walks, no bunting, no stepping out of the box, no mound visits and best of all, fans can catch a foul ball for an out. He is the not-so-proud promoter of the Grandma Beauty Pageant, the Human Horse Race, the Living Pinata, and Flatulence Fun Night.

In addition to the wildly successful Banana Ball, Jesse continues to create raving fans all over the world as a best-selling author of “Fans First, Find Your Yellow Tux”, and as a highly sought-after international keynote speaker for some of the world’s largest and most respected organizations.

Most of all, Jesse is a raving fan of his wife, Emily, his 3 kids, and peerless promoters like Walt Disney and PT Barnum.

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