Episode #204

How to Get a Book Deal

With Chad Allen

Can publishing a book help your speaking career? It can and here to explain how to get a book deal is my friend Chad Allen. Chad has 20 years of publishing experience under his belt, including being the head of the Baker Books division of The Baker Publishing Group.

On this episode of The Speaker Lab, we’re going to talk about how to create your book proposal, why and how to follow authors in your space, how to contact potential publishers, and much more.

Chad has been extremely instrumental behind the scenes of my own book deal and publishing process so I wanted to share his advice with you. Join us on to hear what we’ve been up to along with his advice for you on how to get a book deal on episode 204 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

  • Why you need a business plan for your book.
  • What are the six major elements of a book proposal?
  • Do you always need a book agent?
  • How do publishers decide which books to publish?
  • What are the key metrics a publisher uses when evaluating your platform?
  • What is the #1 reason publishers turn down a proposal?
  • How many email subscribers do you need at a minimum?
  • What are the three forms of credibility and how does a book give you all of them?
  • And so much more!


6 Proven Steps 2 (Phone Wallpaper) — The Speaker Lab

Ready to build a real speaking business?

Take the free Speaker Business Assessment to see exactly where you are and what to do next. 17,000+ speakers have built paid speaking careers with SPEAK in the Age of AI.

About Chad Allen

Episode Resources

Share This Episode 

Facebook
Twitter
LinkedIn
Pinterest
Email
Reddit

Explore Recent Episodes

#598: The Ugly Start: Why Momentum Beats Perfection with Chris Jackson
“It’s never gonna be right. It’s gonna be good enough to get started. You have enough to get started — just get started.” Welcome back to The Speaker Lab Podcast! In this Alumni...
#597: Why People Buy — and How Speakers Get It Backwards — with Kevin Sidebottom
“You have to have influence. That’s the relational collateral that gets everything done. Think of it like a bank account — the more you put in, the more you can take out when you need to.”...
#596: How to Sell a Message Nobody's Heard of Yet with Danny Karon
“I said to my wife literally yesterday: for the first time in 60 years — I just turned 60 — I feel like I’ve found my true calling.” Welcome back to The Speaker Lab Podcast! In this episode,...