Episode #70

How to Create Your Online Course

With Joseph Michael

If you’ve considered creating your own online course but never pulled the trigger because it seemed too complicated then episode 70 is just what the doctor ordered! My friend and fellow mastermind member, Joseph Michael, is here to give us the inside secrets.

Joseph was a pretty typical 9 to 5 guy until he noticed a pain point in the marketplace: Scrivener. Scrivener is a powerful writing software that most users initially found confusing and hard to use. Seeing so many struggles to implement the software he understood, Joseph created an online course and the rest is history.

On today’s show, he joins us to share that history, his process of creating that course, how he helps others discover and promote courses for their audiences, and how to build a side income from online courses or a full-fledged business. Dig in with us on this episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW

  • What makes a good online course, in terms of content?
  • Why do most people take a course?
  • What pieces should go into your online course?
  • Why it’s important to know what your course’s audience needs.
  • What steps should you take to create the course once you have your topic?
  • How much content should you include in your course?
  • The simplest way to create a video course, even if you aren’t tech savvy.
  • How to create sales of your course, even if you don’t have an email list.
  • And much, much more.

Want to know exactly how to find and book more paid speaking gigs?

Download our 18-page guide to the 6 proven steps you can use to book more paid speaking gigs in 2024!

About Joseph Michael

Episode Resources

Share This Episode 

Facebook
Twitter
LinkedIn
Pinterest
Email
Reddit

Explore Recent Episodes

#565: How to Avoid Burnout and Build Sustainable Success with Chris Ducker
“…hustle and hard work might get you past a certain project or deadline, but then habits will help you last over the long haul, right? So build a business that doesn’t ultimately break you over time.”...
#564: Boosting Your Speaking Business with Visual Storytelling with John DeMato
“A photo in general is not going to win you business, but bad photos are going to lose you your business all the time because it absolutely crushes.” Ever dread getting new headshots or wonder if your...
#563: How to Share Your Story with Purpose with Bill Blankschaen
“If your heart is genuinely how do I care about people by doing what I love to do, if that’s the driver of it, I don’t see how you can not end up in a place that is rewarding, fulfilling, and doing something...