Episode #207

Why Speakers Bureaus Won't Make You Successful

With Marcus Sheridan

Do you think if you get listed with a speakers bureau the gigs will just come pouring in? It’s not quite that simple.

Marcus Sheridan joins us to share why speakers bureaus alone won’t make you successful (and what will) on episode 207 of The Speaker Lab.

Marcus is a successful speaker who has built his business in an unconventional way. Today we break down and bust through myths he held, how his perception of speaking bureaus has evolved and changed, how he thinks about speaking fees and quantifying the value you offer.

And we finish with Marcus giving an answer he is certain I disagree with! Tune in to hear what that answer is and if I actually do disagree on this episode of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

  • Is a bureau pivotal to booking higher quality gigs?
  • Why bureaus should supplement your business, but not be the sole source.
  • Was it hard for him to ask for money for his own services?
  • Why success takes more than just getting on stage and speaking.
  • At what point did he start bringing in a team to help him?
  • Why does he think speakers have difficulty asking for higher fees?
  • Why people aren’t paying you for your time, and what they are paying for instead.
  • How to take full advantage of the seeds of trust you have already developed.
  • And so much more!


6 Proven Steps 2 (Phone Wallpaper) — The Speaker Lab

Ready to build a real speaking business?

Take the free Speaker Business Assessment to see exactly where you are and what to do next. 17,000+ speakers have built paid speaking careers with SPEAK in the Age of AI.

About Marcus Sheridan

Episode Resources

Share This Episode 

Facebook
Twitter
LinkedIn
Pinterest
Email
Reddit

Explore Recent Episodes

#614: Is It Too Late to Start Speaking?
“So want to know what too late really looks like? It’s not starting at 55 or 60 or 65. It is still saying someday, five years from now, about the same idea you have today.” Welcome back...
#613: Why Your Next Booking Starts With People (And A Room In Atlanta)
“Because a plan that you make alone on the last night of the year is a wish. And a plan you build in a room with coaches looking at your numbers and speakers holding you to it. Now that is a commitment...
#612: How to Get Booked Without a Following
“The audience first plan is not really a strategy. It’s a hiding place. Because posting into the void is safe. Nobody tells you no.” Welcome back to The Speaker Lab Podcast! This is one...