Episode #345

Embracing Business Development as a Speaker

With Mo Bunnell

Embracing business development as a speaker might not be your favorite aspect of speaking, but it is one of the most critical.

And our guest, Mo Bunnell, is an expert on the topic. Mo is a speaker, author, and trainer. On today’s show, Mo tells us how he went from being an actuary to a business development (BD) expert generating over $70 million in client revenue to running his own BD organization.

Join us to hear Mo’s insights and expertise when you tune in to episode 345 of The Speaker Lab.

THE FINER DETAILS OF THIS SHOW:

  • What did he get wrong in the beginning and how did he rectify it?
  • If you want to climb do you have to cut?
  • What has given his company stickiness and scale in a big way?
  • Why you don’t need to be all things to all people.
  • How long is the half-life of speaking?
  • What’s the thing most people miss?
  • How does the “give to get model” work?
  • What does he suggest if you don’t enjoy the business development side of speaking?
  • And so much more!

Want to know exactly how to find and book more paid speaking gigs?

Download our 18-page guide to the 6 proven steps you can use to book more paid speaking gigs in 2024!

About Mo Bunnell

Episode Resources

Share This Episode 

Facebook
Twitter
LinkedIn
Pinterest
Email
Reddit

Explore Recent Episodes

#566: Self Awareness and Forming Lasting Relationships in Speaking with Brad Lomenick
“Content is still important, but content is much more of a commodity. So the premise has to be that we’ve got to create something…It has to include conversation, it has to include community, it has to...
#565: How to Avoid Burnout and Build Sustainable Success with Chris Ducker
“…hustle and hard work might get you past a certain project or deadline, but then habits will help you last over the long haul, right? So build a business that doesn’t ultimately break you over time.”...
#564: Boosting Your Speaking Business with Visual Storytelling with John DeMato
“A photo in general is not going to win you business, but bad photos are going to lose you your business all the time because it absolutely crushes.” Ever dread getting new headshots or wonder if your...