When you work with The Speaker Lab, you’re joining a system that’s helped 17,000+ speakers get booked and paid. Our coaching is built around The Booked & Paid Speaker System®, a cohort-based, 6-month accelerator designed to help experts build a predictable, paid speaking business. You can join at Core or Premium, depending on how much done-with-you support you want.

Pricing is customized based on the tier you join and financing options that fit your budget. Every tier includes payment plans through our strategic financing partners (3, 6, 9, 12, or 36 months), and you get full program access from Day One.

The Booked & Paid Speaker System® – Core (6-Month Program)

A cohort-based speaker business accelerator for experts building a predictable, paid speaking business. Core includes:

• Speaker Positioning Engine™ (AI-Powered). AI market analysis and competitive positioning brief, followed by 1:1 coach review to lock in niche, talk title, audience, and fee range.
• The Speaker Sales System™. Full playbook for finding events, pitching planners, running discovery calls, handling objections, negotiating fees, and closing gigs, with scripts, templates, and role-play.
• 6-Month Cohort Coaching. Live sessions with professional speakers, hot seats, accountability, deal reviews, real-time feedback, and ongoing support via voice notes and email between sessions.
• 1:1 Onboarding and Coaching. Personal onboarding with a live kickoff, goal-setting, commitment definition, and individualized guidance throughout the program.
• Speaker Website (Done-With-You). Professional website with positioning, bio, topics, testimonials, and booking form.
• Remote Demo Video Blueprint. Shot list, script framework, editing guide, and equipment recommendations.
• AI Outreach System™ and CRM Setup Access. CRM platform with AI-generated personalized pitch emails, follow-up sequences, and objection responses.
• AI Content Engine™. 30 days of custom social content, LinkedIn profile optimization, and email templates, all personalized to your positioning.
• Bonus Course Library. 20+ courses covering stagecraft, sales, branding, booking, virtual speaking, and AI tools.
• TSL Community Access. Online community for peer networking, lead sharing, and coaching team access.
• “Booked or Extended” Guarantee.

The Booked & Paid Speaker System® – Premium (6-Month Program)

Everything in Core, plus:

• Signature Talk Development (AI-Assisted). AI-generated draft talk structure refined with a coach into a stage-ready 45 to 60 minute keynote.
• Demo Video Editing (Done-With-You). Professional edit with intro/outro, lower thirds, music, cuts, and color correction.
• Pro Speaker One-Sheet. Custom-designed, print-ready one-sheet with headshot, topics, bio, testimonials, and booking info.
• 25 Curated Event Leads with AI Pitch Angles. Outreach target list with suggested pitch angles.
• Managed Outreach (30 Days, AI-Powered). AI-generated personalized emails executed by our outreach team on your behalf.
• Unlimited Voice Access. Six months of direct access via our community platform for real-time deal reviews, objection navigation, and strategic guidance from the coaching team.

Financing options

We’ve partnered with financing providers that let you break your investment into 3, 6, 9, 12, or 36-month payments, so you can get started with a fraction out-of-pocket (sometimes nothing) and begin working with us the same day you enroll.

How to learn more

The best way to find the right tier and understand pricing is a free 15-minute Speaker Business Assessment. You’ll walk through your goals with one of our coaches and get a recommendation on the program that fits your stage.