Episode #184

How to Provide Value Offstage for More Success

With Brian Fanzo

Do you know how to provide value offstage for more success? It’s true – what you provide offstage can do just as much (if not more) to help grow your onstage business. Our guest today is proof positive and he’s here to tell us all about it!

If you recognize his name from a previous episode of the show you would be right – Brian Fanzo was here for episode 116. And he’s back for today’s edition of The Speaker Lab to share the simple ways he promotes his events to his audiences and how he connects with event planners before he speaks.

Also on today’s show he breaks down strategic tactics that help him stand out among the competition, especially his offstage tactics.¬†Join us to hear all of that and more on today’s episode of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW: 

  • What is a fly-in, fly-out speaker and do you want to be one?
  • Why does he promise six hours of his time on every contract?
  • Can you offer this type of speaking package if you are an introvert?
  • How do you “prime the pump” before you speak?
  • Why audience members often care more about off-stage connections than onstage performance.
  • Who are the three groups of people he focuses on when he does an event?
  • How does he use video to promote the events he is speaking at?
  • Why you should think of yourself as being in partnership with the events that hire you.
  • And so much more!

Want to know exactly how to find and book more paid speaking gigs?

Download our 18-page guide to the 6 proven steps you can use to book more paid speaking gigs in 2024!

About Brian Fanzo

Episode Resources

Share This Episode 

Facebook
Twitter
LinkedIn
Pinterest
Email
Reddit

Explore Recent Episodes

#555: Finding Value in Your Story with Kimberly Clark
“I got to the point where if I was going to [be a speaker] I have to be serious about it and I’m going to have to invest in myself. I had to get to the ‘I’m worth it’ mindset, and The Speaker Lab [helped...
#554: Why Speakers Should Build Community with Gina Bianchini
“The hardest thing about building a community is making sure that you’ve tapped into a transition that people have and are navigating so that they actually want to build relationships with each other.”...
#553: Turning Speaking Failures into Business Growth with Daniel Harkavay
“If you impact one leader and that leader shows up better, then that leader engages better with his or her team. And then if that’s a good experience and it’s consistent, then those teammates do the same...