Episode #176

How to Speak to the Education Market

With Scott Backovich

Ever wonder how to speak to the education market? Are you interested in making a career out of touching the lives of students, teachers and the parents of students? If so you are in the right place!

Joining us for this show is my friend, Scott Backovich, one of the leading speakers in the youth market. Scott may look young but he has plenty of experience and wisdom on this topic, and he shares it all with us today.

On episode 176, we talk about how he finds and books school assemblies and school leadership conferences, and who to contact at schools depending on the region of the school. He also explains how to transition from free speaking gigs to getting paid, and more on today’s edition of The Speaker Lab!

THE FINER DETAILS OF THIS SHOW: 

  • How did Scott network and find other speakers to learn from early on in his career?
  • Is being great on stage the best marketing strategy?
  • Why isn’t constant communication from a speaker a good thing?
  • Where do you start if you want to speak to school audiences?
  • Why did he intentionally not have a presence online at one point in his career?
  • What are the most common topics speakers are hired for in the education market?
  • What are the four groups that are eager to book speakers – even those with no experience?
  • What is HOBY and why does he speak at two of their events each year (for free)?
  • And so much more!

Want to know exactly how to find and book more paid speaking gigs?

Download our 18-page guide to the 6 proven steps you can use to book more paid speaking gigs in 2024!

About Scott Backovich

Episode Resources

Share This Episode 

Facebook
Twitter
LinkedIn
Pinterest
Email
Reddit

Explore Recent Episodes

#528: How to Know Exactly What To Say To Book More Paid Gigs with Phil M. Jones
“One of the easiest ways to demonstrate your value in the sales conversation is to not try to sell yourself, it’s to show them you understand the puzzle they’re trying to solve. If you can show somebody...
#527: How to Find Your Strengths As A Speaker with Josh Shipp
“I might not be world class ever, ever, but I’m definitely gonna be way better than I was on my own, and without the reps.” Josh Shipp has had a brilliant career providing knowledge to thousands of people....
#526: From Worship Pastor to Full-Time Speaker with Ken Hartley
“That type of belief is what carries you through when everybody else is dropping like flies. When you know for a fact this is what you’re made for, then there’s nothing else you can do.”  The journey to...