Episode #400

40 Speaking Lessons from 400 Episodes: Part I

With The Speaker Lab

After 400 episodes, it’s a time to celebrate!

We’re doing a rewind and sharing 40 Speaking Lessons from 400 Episodes in this new series of The Speaker Lab Podcast.

It’s a privilege to look at where we’ve been and what we’ve learned over the years. Week by week we’ll unpack some of the finest lessons learned through personal experience and conversations with our awesome guests.

For Episode 400, our very own Grant Baldwin is joined by Director of Student Success, Maryalice Goldsmith to reveal the first 10 of 40 lessons. Each lesson is unique and applies to various components of building your speaking business. No one lesson is more important than the other, but rather together make up a collection of insight and wisdom from those who have gone before us in their own journey to the stage.

Get out your notebook! Whether you’re new to the industry or ready for a refresh, these lessons will stand the test of time and help you take your speaking business to the next level.

Here are 10 key lessons to help you become a better speaker:

  1. Be a steakhouse & not a buffet
  2. Be clear on your goals for speaking
  3. Your best marketing is a great talk
  4. Be proactive (not reactive) in your marketing efforts
  5. Very little of running a speaking business actually involves speaking
  6. No one can sell you better than you
  7. Your marketing materials matter
  8. Have a long-term perspective
  9. When building beyond the stage, you can’t do it all
  10. This is simple, but not easy

Want to know exactly what to say to finally land paid speaking gigs?

We’ll send you the exact three emails you can send to conference planners and event organizers that Grant Baldwin (our founder) used to book over $2M in speaking gigs. 

Related Podcasts

Ready to keep building your speaking business? Check out some of our other podcast episodes below!

#407: Why You Need Vision and Strategy as a Speaker [Coaches Corner]
Maryalice Goldsmith and Nanette Hitchcock take a closer look at the vision and strategy needed to make your speaking business successful.
#406: How to Find Your Why [Coaches Corner]
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#405: How to Build a Recession Proof Speaking Business with Erick Rheam
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